World Travel Market

World Travel Market November 9 - 12 2009

November 8-11, 2010 at ExCeL, London

www.wtmlondon.com

With more than 5,500 exhibitors competing for media attention at World Travel Market, it’s vital to stand out from the crowd by offering fresh news angles and a clear message. And to present this information in the most informative and professional way.

Oxygen offers three WTM PR Planner packages – Bronze, Silver & Gold.

Bronze Plan (£400)

  • Oxygen will help you identify your strongest news angle and produce a press release of up to 400 words; supplying 50 copies of the release for distribution on your stand and at the WTM press office.

Silver Plan (£500)

  • Oxygen will produce two press releases of up to 400 words and 50 copies of each release for distribution on your stand and at the WTM press office.

Gold Plan (£800)

  • Oxygen will produce a full press kit of up to four releases of 400 words and 50 copies of each release for distribution on your stand and at the WTM press office. Oxygen will also produce a pre-show press release to be posted on the WTM website in advance of the exhibition and sent to selected media. Oxygen will also be available to provide PR advice to you during the four days of the exhibition.

For more information on other WTM services including arranging media interviews and press conferences, please email: info@oxygenpr.co.uk


Top Tips for World Travel Market

  • DO start planning early.
  • DON’T make the mistake of assuming that taking part in WTM is a news story in itself. Journalists will want to know what distinguishes you from other exhibitors.
  • DO decide on a clear theme or message to promote to the media (and to trade visitors) and support this with relevant information and images.
  • DO allow some money in your budget to appoint a PR company to produce professionally-written press materials.

World Travel Market, ExCel, London

World Travel Market, ExCel, London
(Click images to see larger versions.)